The Web Guy, Online Insights for Business
When starting out blogging it can be tough. You’re writing every day, with little feedback, no audience and little to guide you on what you’re doing right, or wrong. For a new blog it can take months, sometimes years to pick up a decent size audience. It requires consistency, and focus to succeed. At the end [...]
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When it comes to most online innovations the US takes the lead, and the UK is sure to follow. Facebook and Twitter, just two examples of “Born in the USA” platforms, now taking a significant hold in the UK. As happy as we are to socialise on platforms such as these, us “Brits” are a [...]
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We are always fixated with wanting more; more money, more time, more followers and more traffic. In fact, we focus so much on what we want we overlook doing the things that get us there. Why? Because not only do we want more but we want faster, cheaper and for longer. Well it’s time to [...]
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Blogging is not just for “tech geeks”, it has a real business purpose that can be harnessed. SouthWest Airlines are a fantastic example of a business committed to blogging. Recent research of 4000 businesses by Hubspot shows that businesses who blogged 16 to 20 times per month got over 2 times more traffic than those [...]
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Marketing has been subject to massive change in the last 15 years, the move from offline to online, inbound rather than outbound, engagement instead of interruption. One thing that hasn’t changed is the fact that quality content wins every time. That’s not to say older methods of marketing no longer work, they either don’t work [...]
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I have been a fan of Seth Godin long-time author, entrepreneur and now publisher, since early 2000 and his first ebook Unleashing the Ideavirus. This was early in my online career and it was the first time I had come across the viral marketing concept. Now with 13 books, ebooks, a blog with over 4000 [...]
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Apart from time, another reason people give for not blogging, using Twitter or Facebook is that they can’t think of anything to say. But it’s not all about creating content yourself, some of the best, and oldest, institutions in the world curate information rather than create it. Google, all search engines curate, Guy Kawasaki, with [...]
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With newspapers suffering due to the popularity of blogging, online news portals and electronic magazines, it wasn’t going to be long before they started to bite back. Ad revenues adversely effected by lower readership means it is now a fight for survival. Much like the music industry before them, they have thought themselves invisible to [...]
Continue Reading …This is the third and final part in the series on “How to Publish Your Worpdress Blog Post from Anywhere”, see part 1 & 2 if you missed them. In part 3, I take you through how to set up your WordPress blog so you can post by email. Using “Markdown” as described in the [...]
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Today was one of those days when you are really busy but enjoying so much, everything you’re doing you hardly notice time disappear. To many Adnams is seen as a company with lots of resource and funding but in reality things are no different to many medium sized companies. One thing that makes Adnams stand [...]
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