
They are appearing everywhere, on buildings, in magazines, on buses and trains. QR Codes are a growing phenomena. They can bridge the gap between off-line and online, enhancing user experience. There are not the best looking marketing devices, but the alternatives NFC - Near Field Communication, are technical to implement and limited to a few mobile handsets. Digimarc, another alternate, uses information hidden in an image and was originally invented as a digital watermark. The issue with … [Read more...]
















