The Web Guy, Online Insights for Business
Millions of people visit the Natural History Museum in London every year.
They queue around the block for hours in busy periods to see the latest exhibition.
To take in the awe inspiring Tyrannosaurus, to experience the sheer size of a Blue Whale; to see parts of our world close up, in a way we couldn't in the wild.
Yet the museums don’t create this content, the exception being of the life size replicas, largely the exhibits have been
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You have heard me say it before, but it's true, content is the bedrock of your online marketing, whichever way you choose to slice it.
It doesn't matter whether you're creating it or curating it, each plays a different role, the quality and focus of that content will determine the success of your marketing campaigns.
And if you still don't believe me, then maybe Coca-Cola can convince you?
The big red international corporate giant that we have
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