The Web Guy, Online Insights for Business
What makes for good SEO? With Google maturing and adapting its algorithm on a regular basis it can be difficult to be sure what really does have an impact when it comes to search engine optimisation. There are some factors we know for certain. Content is a critical component of effective SEO, and not just [...]
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YouTube was formed in 2005 by 3 former PayPal employees. Google, never slow to spot an opportunity, acquired YouTube the following year. From it’s early beginnings YouTube is now one of the most powerful promotional channels on the web. Enabling anyone with a video equipped phone or camera to be the star of their own [...]
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Social Media doesn’t have to be just about status updates, mobile check-ins and what you’re having for lunch. It’s definitely much more than the number of Fans or Followers you have.
Broadcasting can work when done in the right way, but engagement is better. Automation has benefits, but personal engagement is best. There are as many ways to use Social Media as there are Social Platforms. Here are 10 for you to try:
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Google+ has a lot of potential as a social platform. It’s growth isn’t surprising considering the leverage Google has. 90 Millions users in under a year is a great achievement. It is likely to grow further and faster in coming months, especially as Google tie the platform more and more into it’s standard search product. [...]
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The popularity of Google+ is growing, quite rapidly to according to CEO Larry Page there are now over 90 million users. Celebrities are now starting to take to the service including Lady Gaga, who has over 18 million followers on Twitter, and even David Beckham who recently held a Hangout for fans on the platform. [...]
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When I first started using the Internet anonymity was a practised norm. With the popularity of Social Media, being anonymous is no longer an option. Just like CB handles from the 80′s, in the 90′s the web was full of wonderful names, phillysteve, smithy65 and buckshot76 are examples of a common alpha numeric combination used [...]
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This week I was asked how I manage to fit so much into my day; reading, Twitter, writing, running and my day job. I have already given a glimpse of how I manage my day in this post about my daily schedule and another which shows how to use Google Reader and Twitter with BufferApp. [...]
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What do you mean my target audience isn’t on Google Plus? The naysayers are back. With the launch of Google Plus Pages this week, the negativity drifts across the Interwebs yet again. Even hardened fans such as Robert Scoble found something negative to say about he latest update from the daddy of search. But wait [...]
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We knew they were coming and Google didn’t keep us waiting long. Google+ Business Pages are here. So what’s the big deal? Unlike the enclosed environment of Facebook, Google+ is a lot more open. It’s easier to follow and be followed, Circles are a great way to organise people who you are following. Then there [...]
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Another busy week online and off; when we are busy it can be hard to keep focus. With so much to do it’s easy to get caught in a procrastination loop that sees us achieving little. This can be deadly when it comes to Social Media and blogging in particular. Quite timely then that I [...]
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