My Tools and Applications of 2011

Conway Stewart Fountain Pen

I am a big advocate of "doing the work", tools and applications are secondary. Having the latest gadget or using the hottest application in Social Media are not as important as engaging in the conversation or sharing valuable content. Unless that is, they improve performance, effectiveness or efficiency. My priority is always effectiveness over efficiency. Some may see this as pure semantics, but it really matters. It can be efficient to have a tool that automatically sends Tweets all day … [Read more...]

Samsung’s Galaxy Tab Social Media Campaign

Samsung Galaxy Tab

Could this be the rival tablet that is going to get the Android platform some market share? The recently released Samsung Galaxy Tab with a 10.1 inch screen, dual core processor, front and rear cameras is certainly a great looking piece of kit. They haven't held back in their creativity when it comes to promoting the device either. Samsung have a Social Media campaign that involves all the major platforms, YouTube, Facebook and Twitter. The Samsung Galaxy Tab on YouTube Choosing to … [Read more...]

The Evolution of Content Curation

Read Some More

Up until a few weeks ago I had a Content Curation methodology I was happy with, then something changed. Part of successful Blogging is reading a lot, and I mean a lot. I have often got 2 or 3 books on the go. I'm scanning Twitter and Google+ hourly, I subscribed to some key source newsletters, download white-papers and have hundreds of feeds in Google Reader. As well as Blogging, it's part of my day job to ensure I am aware of the latest trends online. A by-product of this media … [Read more...]

What Apple’s iPad Can Teach You About Content Strategy

So often we have that big idea that is going to take on the competition. The one that's going to pay off the mortgage or achieve the Tim Ferris dream 4 Hour Work Week. We spend time with business plans, we buy domains, design web sites, adding widgets and constructing SEO strategies. After weeks, or months, of planning and building everyone we speak to thinks it's a good idea and is in anticipation of our launch. We get to the day, we have a shiny new web site, brimming with the latest in … [Read more...]

6 Ways to use Twitter More Efficiently

People often comment on the amount I Tweet, amazed that I find the time. Really, it's not that time consuming. If you have a schedule, make use of mobile technology and certain applications, Tweeting interesting information regularly is quite simple. At the same time, like your email inbox it's easy to get caught in your Twitter stream unless you manage your time effectively. Using these 6 tips you can master Twitter and Tweet without it become an addiction or chore. 1. Register your mobile … [Read more...]

Why the Newspapers Still Don’t Get Digital

With newspapers suffering due to the popularity of blogging, online news portals and electronic magazines, it wasn't going to be long before they started to bite back. Ad revenues adversely effected by lower readership means it is now a fight for survival. Much like the music industry before them, they have thought themselves invisible to new technology and a new way of doing things. Kicking and screaming they are starting to make the first tentative steps to competing with electronic … [Read more...]

The iPad, How Do You Use Yours?

Amazon have shown great humility as well as great business sense this week with the announcement they are to list the Apple iPad, competitor of the Amazon Kindle, on their web site. The only online retailer to list the iPad other than Apple, they are obviously looking to dominate the eBook market with their popular Kindle format. The Kindle application works wonderfully on the iPad offering a great reading experience for users and potential profits for Amazon. Since buying my iPad I have … [Read more...]

I Wish Apple Made Shoes

Packing the Suitcase

This morning as I was packing for holiday I took inventory of what was required, Sat Nav, camera, video, camera, phone, books, chargers, music, DVDs and games for the kids. Along with my clothes, as is the case every year, I have the intention of packing like a minimalist but never seem to achieve it. This year though when I looked down at the accumulation of gear I noticed something different. Instead of the tangle of chargers, electrical equipment, CDs and piles of books to make a choice … [Read more...]

5 Reasons Your Boss Should Buy You An iPad

iPad

The iPad is now available in the UK, another gloriously designed object of desire from Apple. As with all products of this type nobody actually "needs" one. But then again the lure of the latest piece of  "kit" is as irresistible to a Web Geek as a shiny object is to a magpie. So how do you convince your boss that the iPad is a must buy? After all it wasn't that long ago you persuaded him to allow you to trade in the Blackberry for an iPhone! Here are my top 5 reasons: Time efficiency … [Read more...]