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Google Is Destined To Become A Social Platform

20th January 2012 By 2 Comments
David Beckham Hangsout on Google Plus

The popularity of Google+ is growing, quite rapidly to according to CEO Larry Page there are now over 90 million users. Celebrities are now starting to take to the service including Lady Gaga, who has over 18 million followers on Twitter, and even David Beckham who recently held a Hangout for fans on the platform. It's not just the amount of users and who is starting to use it that is most striking, it's the continued innovation that makes it increasingly important to everyday business. As it … [Read more...]

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How Google Will Affect Your World

12th January 2012 By 6 Comments
Personal Results

Since launching in in early 2011 Google+ is still seen by many as the "Geeks Social Network". There's no doubt that the Tech Savvy are in the majority on the platform, but underneath the discussion lies a potential that is just starting to surface. It almost goes without saying that Google's search domination was going to give it's foray into Social Media an unfair advantage over the competition. In recent months it has been noticeable that more Google search results are being influenced by … [Read more...]

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Twitter, Can I Have My Name Please?

15th December 2011 By 3 Comments
10-4 Good Buddy

When I first started using the Internet anonymity was a practised norm. With the popularity of Social Media, being anonymous is no longer an option. Just like CB handles from the 80's, in the 90's the web was full of wonderful names, phillysteve, smithy65 and buckshot76 are examples of a common alpha numeric combination used by many. My own favourite choice, when available, was a cross between my name and what I did, seanEbusiness. Stupidly we were using these anonymous usernames and avatars, … [Read more...]

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Google Plus Pages Open for Business

7th November 2011 By
Google Plus for Business

We knew they were coming and Google didn't keep us waiting long. Google+ Business Pages are here. So what's the big deal? Unlike the enclosed environment of Facebook, Google+ is a lot more open. It's easier to follow and be followed, Circles are a great way to organise people who you are following. Then there are the potential SEO (Search Engine Optimisation) benefits. I did notice on setting up a Google+ page that as a business I can only follow people who are following my business. A … [Read more...]

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What Facebook Timelines & OpenGraph Mean For Your Business

23rd September 2011 By
Mark Zuckerberg of Facebook

Yesterday Mark Zuckerberg made an announcement that was touted as being a Social Media game changer. At first, the announcement of Facebook Timelines and OpenGraph Apps looked more like a design and usability change. In reality what sits behind those changes is valuable consumer data. Facebook may not be concerned with revenue as a priority but they certainly have it figured into their plans. Share & Share Alike If they can encourage more people to share more information, … [Read more...]

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It’s Good to Talk

31st May 2011 By
It's Good to Talk

We love to talk, it's part of our nature. But often it's not talking that's an issue it's who we are talking too. When talking online, Facebook and Twitter, the world is your audience. Anyone can be watching and often many are. What we say is critical to how we are perceived, the moment we drop our guard and act out of character it notices. This is why it is hard to pretend to be something you are not online, it's hard to maintain that poise, we will slip from time to time into our true … [Read more...]

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6 Ways to use Twitter More Efficiently

10th April 2011 By

People often comment on the amount I Tweet, amazed that I find the time. Really, it's not that time consuming. If you have a schedule, make use of mobile technology and certain applications, Tweeting interesting information regularly is quite simple. At the same time, like your email inbox it's easy to get caught in your Twitter stream unless you manage your time effectively. Using these 6 tips you can master Twitter and Tweet without it become an addiction or chore. 1. Register your mobile … [Read more...]

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Do you forfeit your privacy because of your career choice?

17th May 2010 By
Paparazzi

There is a lot of discussion over Facebook and privacy currently and how they may not be doing enough to notify it's users of what is or isn't being made public. As an Internet professional where do you stand? As you know, to be able to do your job effectively you will have to use Social Media as part of your work. As such you need to include some personal revelations to ensure you come across as human. Even if you specialise in Email Marketing or SEO you will still need to integrate … [Read more...]

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Voting with the like button

7th May 2010 By
UK Election

As UK politicians look to agree a way forward this weekend we find that this election wasn't really driven by the Internet as many of us thought it might be. What the Internet did do is allow for the issues to ripple through the electorate rapidly. There were many calls of #fail as late voters were locked out of polling stations and YouTube made prime time election coverage as mobile users beat local TV crews to the scoop. There was more awareness of the election amongst younger voters … [Read more...]

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