The Web Guy, Online Insights for Business
YouTube was formed in 2005 by 3 former PayPal employees. Google, never slow to spot an opportunity, acquired YouTube the following year. From it’s early beginnings YouTube is now one of the most powerful promotional channels on the web. Enabling anyone with a video equipped phone or camera to be the star of their own [...]
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Social Media doesn’t have to be just about status updates, mobile check-ins and what you’re having for lunch. It’s definitely much more than the number of Fans or Followers you have.
Broadcasting can work when done in the right way, but engagement is better. Automation has benefits, but personal engagement is best. There are as many ways to use Social Media as there are Social Platforms. Here are 10 for you to try:
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If you mention Paris in the context of online business LeWeb is what normally comes to mind. For the last 6 years this event has attracted businesses and entrepreneurs from around the globe. Now the Paris Region Economic Development Agency (PREDA) is looking to use Social Media to do the same, but on a more [...]
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It seems there is a new social media platform launching every week. Staying focused becomes more difficult as you want to ensure you don’t miss the next “big thing”. Even when you do maintain focus you often find you have content spread all over the web on multiple platforms. Sure you have your blog as [...]
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We, you and I, live in the future. Not far in the future, but the future nonetheless. If you’re reading this, you are way ahead of much of the population. Not because my blog is anything special, but because many ordinary people just don’t read blogs, or use services like Twitter and Google+. Every day [...]
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Facebook own Social Media, Amazon own E-commerce, Apple own the Tablet market, Google own Search; well we’re pretty much done everyone else may as well go home. That’s probably how it felt to many of the competitors to these online Super-Powers; but wait it a minute they all compete with one another. They all also [...]
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I recently attended a Webinar hosted by Chris Brogan. Learn Google+ For Business and Networking was an introduction to Google’s new social network, with thoughts and ideas on how it could be used for business. Having only recently received my invite for the platform I was eager to catch up and ensure I was up [...]
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I finally got my Google+ invite! After being teased by all the discussion around Googles new social platform for weeks I am now able to see what all the fuss is about. As a Google advocate I have tried many of their previous applications that ventured into the social space. What I had been hearing [...]
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Social Media offers a great opportunity for B2B companies, because it’s about networking, exactly the format breakfast meetings and local chamber meet-ups of old were built on. LinkedIn is a bit of “no-brainer” for B2B, you can easily start by joining a group and connect with others in the same industry or those wishing to [...]
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TV advertising is still alive and kicking! That said TV requires another dimension to ensure it remains relevant, engages the audience and provides a return on investment. Social Media can play a major part in bringing, what would normally be classed as ‘Interruption Marketing’, to life. Trying this exact approach Honda are sponsoring the Cutting [...]
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